Strategy and Design for your Catholic Brand

Bridge the gap between your mission and your market with branding that speaks to the heart

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Identity

Clearly communicate who you are and what you stand for, with ease.

Impression

Help potential donors and customers see your mission is in good hands

Impact

Increase the impact your business can have on the people you serve

You’re struggling with your branding, but you'd rather spend 3 days in the belly of a whale than try to DIY it any more.

Does any of this sound familiar?

You know your business has the potential to make a significant impact, but without a strong brand presence, it’s hard to reach the audience you’re meant to serve. I’m here to take the guesswork out of Catholic branding and design, offering you a clear, professional strategy that showcases your mission and values. Let’s transform your brand into one that not only stands out but also truly connects with your audience.

You’re investing your time, talent and treasure into your business, and I'm here to help you maximize your return on that investment, so you can go "do good works, which God prepared in advance for you to do." (Eph. 2:10)

A partner you can trust

I know how frustrating it can be to have a mission you’re passionate about, but feel limited by branding that doesn’t fully reflect your vision or potential. With over 17 years of experience in the industry, I help Catholic brands like yours embrace their mission with confidence, creating clear messaging and a strategic visual identity that consistently communicates who you are and how you serve.

BROAD EXPERIENCE

My past experience spans both Catholic and secular sectors, from energy to retail to hospitality, and I use all of that knowledge to serve the Catholic community at a premium level.

Catholic know-how

I am a Catholic brand strategist and designer who understands the linguistic and cultural elements of the Catholic lifestyle. So I get your values, your unique challenges, and those of your audience, and know how to communicate within that space.

Faith-based service

I value discernment and prayer in the creative process; I don’t design without first asking God what is needed for each of my clients in their particular circumstance.

Headshot, Lindsey Binion
Years of Experience
0 +
Brands Served
60 +
Trusted by

Benefits of working with Lindsey Binion for Catholic Brands

01

Enhance your brand perception and credibility

Our intentional visual identity design will convey your professionalism, trustworthiness, and commitment to quality, thereby capturing attention and leaving a lasting impression on customers, which increases the likelihood of repeat business and referrals.

03

Implement your new brand with ease

Our detailed BrandSpark Brand Strategy and the thorough, easy-to-understand Brand Style Guide we deliver will save you time and effort on your marketing, freeing you up to what you do best.

02

Stand out from your competitors

With thorough market research and competitor analysis, we identify the gaps and opportunities in the market, positioning you strategically to attract new customers and strengthen your bond with existing ones.

04

Connect effectively with your Catholic audience

Our knowledge of and commitment to our Catholic faith and values protects your authenticity, creating a resonance with your audience that will drive engagement and strengthen your Catholic identity.

Who can Lindsey Binion help?

Catholic-Serving Businesses

Companies or missions whose offerings are tailored to Catholics, such as parishes, schools, dioceses, book authors, prayer ministries, and more, who are seeking an elevated, professional brand in order to grow their business and serve more people.

Catholic-Led Businesses

Companies who serve a broad audience, not just Catholics, but are led by founders who want to stay true to their Catholic faith in their business affairs and want to work with a fellow Catholic who understands and supports those values.

How we'll work together

You’re just three steps away from brand clarity and marketing success. Move from feeling stuck and struggling to reach your audience, so you can confidently communicate your message and operate your business with purpose.

Step 1: Consult

We'll meet via Zoom for a free consult so I can assess your branding needs, and you can get all your questions answered, to see if we're a good fit for your brand.

Step 2: Create

Our team will develop your turn-key brand strategy, visual identity and website, with your input along the way. You'll get a detailed brand strategy and brand style guide, so you'll always know what to do and when.

STEP 3: CONNECT

You'll be able to better resonate with your target audience with a brand you're proud to show off, enabling you to meet your business or parish goals.

Client Joy: Hear their Stories

Real experiences from brands that have found clarity and connection

Every detail of our brand and logo reflects who we are and what we stand for

Lindsey deeply listens before she creates. I appreciate that her design process felt like someone guiding us through a discernment process. She took the time to understand our mission, vision and the heartbeat of our ministry. Every detail of our brand and logo reflects who we are and what we stand for. I highly recommend Lindsey, and I know we will collaborate with her again in the future.
Becky Eldredge, Founder of Ignatian Ministries
Becky Eldredge
Founder | Ignatian Ministries

Our feedback from our target market says our brand resonates

Lindsey is one of the best to work with. After an initial consultation, I knew she would help translate my cluttered thoughts and clouded ideas into a work of art to be understood. Working with Lindsey to develop a logo and related branding for our non-profit was a methodical, step-by-step process to refine everything into a solid brand that I truly believe resonates with our patients and donors. The feedback from our target market says so as well.

She's very communicative and responsive.
I will continue to use Lindsey for all our needs in regards to branding and design work."
Dominique Davis, President of Project Defending Life
Dominique Davis
President, Project Defending Life

When clients see our logo, they also see our message

I was referred to Lindsey, who really listened. What a wonderful and overlooked attribute in today’s marketplace. She quickly grasped our core message, course content and positioning in the marketplace to deliver an extraordinary brand.

The complete style guide is invaluable for us on a go forward basis to communicate validity in a consistent and professional manner throughout all our content.

The result of working with Lindsey is a masterfully designed logo and brand that incorporates all the elements of our core message and content. When clients see our logo they also see our message, which calls to mind how to get more out of Mass.
logomark for Claritas Ministries
Kevin-Michael Zerrener
CEO | Claritas Ministries, "The Power of Mass"

She helped us see our ministry with new eyes

Lindsey’s approach was both thorough and inspiring. She led us through a deep dive into our ministry’s core values, helping us define our audience with precision and focus on our mission with renewed clarity. Her process felt less like a business transaction and more like a spiritual discernment, which resonated deeply with our Catholic identity.

One of the most impactful aspects of working with Lindsey was her ability to translate our mission into visual elements. She crafted a new logo that captures the essence of initiation ministry, developed a color palette that conveys both warmth and professionalism, and selected a font family that enhances readability across our digital and print platforms.

Lindsey’s expertise went beyond mere design;
she helped us see our ministry through fresh eyes. Her insights into Catholic branding allowed us to create a visual identity that not only looks appealing but also communicates our values and mission effectively to those we serve.
Nick & Diana Wagner
Founders | Team Initiation

Featured Clients

Meeting you where you are

We offer the services you need to plan your brand, launch it and continue to show up for it. Clear, compelling, Catholic brands from start to finish!

BrandSpark Brand Strategy

Through deep discernment, we’ll carefully uncover the essential elements of your brand, ensuring that your strategy is grounded in clarity, direction, and alignment with your mission and audience.

BrandIgnite Visual Identity Design

We'll apply the strategy developed in the BrandSpark to develop a cohesive visual identity that reflects your values and resonates deeply with your target audience, helping you stand out and building trust and recognition.

BrandForge Website Design

Create a welcoming online space that draws in visitors, shares your story, and encourages meaningful interactions. Let’s build a website that not only reflects your mission but also inspires connections that lead to lasting relationships.

Graphic Design Support

Get the on-going graphic design support you need with our VIP Design Days. We'll knock out your design to-do's in a concentrated time frame, to keep your business moving quickly.

Schedule A Discovery Call

Submit the following form to book your free consultation and let's explore how my expertise can benefit your business. You'll get a chance to ask all your questions and see if we're a good fit.

Ready to increase your business's outreach and impact today?

Want to spread the word about your Catholic business, but not sure how to reach the right people?

Find out how in our free guide, 

Evangelization Through Branding: How to Connect with your Catholic Audience to Increase Your Business’s Impact. 

Cover of Free Guide

Entering your email to download the Free Guide will opt you in to my newsletter, where I’ll send weekly emails with helpful, branding-related content and occasional offers. You can unsubscribe at any time, if needed!

Ready to turn the brand you have into the brand you can't wait to show off?

Let’s create something that connects, inspires, and reflects the amazing work you do.
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